How to Create the Perfect E-Learning Website – 9 Tips
“By 2026, the worldwide e-learning market is expected to grow exponentially surpassing 370 billion U.S. dollars.”
In this modern age, online learning has become a great way to learn anything and everything: from learning new recipes to learning how to invest in the share market. Thanks to the invention of mobile devices and internet connection that has made information easily available in every corner of the world. Although the internet is a never-ending book that can be accessed with just a click of your finger, there is a lot of information on the internet that creates a lot of doubt on the authenticity of the content. Thus, e-learning websites play a crucial role in generating reliable content.
Types of E-learning Websites
- Online Learning Platform
Such a platform follows a self-learning approach and remotely serves content like videos, blogs, and pdfs. This platform helps students learn independently at their own pace and facilitates them to track their progress as they move forward.
- E-learning Marketplace
This type of e-learning website facilitates a one to one class with educators. It offers online classes and facilitates students to opt for courses and teachers as per their requirements. It also facilitates students with different interactive methods such as progress tracking, quizzes, and gamification.
- E-learning Web Conferencing Software
It facilitates online learning to a large group of people. Since people join this type of e-learning website to interact with fellow learners, it is quite popular in universities and educational establishments that are willing to engage large masses.
E-learning Web Development Tips
In this blog post, we will be sharing a few tips that will help you to develop a perfect e-learning website.
Tip 1: Identify Your Target Audience
Just like any other website or mobile development, the first and foremost step of developing an e-learning website is to analyze the target audience. As an entrepreneur, you must focus on the questions like:
“Who will be your target audience?”
“How to improve the skills and knowledge of users coming on your platform?”
“How will technology help learners engage?”
“What topics interest people in learning?”
“What will be the age group of people, and what are its demographic attributes?”
Answering such questions will help you in creating the roadmap of the requirements.
Tip 2: Effective Content Curation
Once you have finalized your target audience, ensure that you have all the pre-requisites and relevant content for your e-learning website. Your website must display useful information for learners in the form of text, audio, video, infographics, slides, and images. Such information adds value to your website as learners tend to perceive information differently.
- Pro Tip: Apart from adding information, gamification is a prominent feature that can help your website gain more users. You can include this feature to help learners learn in an interesting manner without getting bored.
Tip 3: Engage Good Educators
After effectively curating content, ensure that it is delivered by skilled educators. Create a unique brand image by partnering with teachers from different countries. For instance, hire a Spanish teacher for digital classes of the Spanish language.
- Pro Tip: Strive to onboard the best field teachers who have experience and expertise in their domain. It will function as an additional marketing tool.
Tip 4: Reward System
Appreciation is the key to do things in a better way. Humans tend to put more effort when they are appreciated. Similarly, students perform better when they feel their efforts are being noticed and praised. Therefore, you must add a reward feature after the completion of a chapter. You can have rewards like badges and rankings to make it fun.
Tip 5: Provide Regular Assessments
Your website must provide assessments so that learners can analyze and track their performance. You can test what learners have learned so far through pop-tests or quizzes. While displaying the result, rather than sharing only marks, share the strengths and weaknesses of the learner so that the learner can strengthen his weak points.
Tip 6: Offer Certificates
On successful completion of the course, offer a certificate to the learner. It helps to boost the self-esteem of the learner and provide a learner with good prospects as his skills and knowledge will be backed up with a verified certificate.
In case you want to develop your custom e-learning solution, you can make it a bit more fun and competitive for learners by adding a leaderboard system, i.e., the topper can get an honors certificate or a discount on other courses.
Tip 7: Design a Good UI/UX
You must avoid unnecessary elements on the screen to prevent learners from getting distracted. Keep a simple interface and follow a minimalistic theme with easily accessible interface elements. The usability of your e-learning space and its user interface can make or break your platform.
Tip 8: Collect Feedback and Ratings
You have everything from good content, the best educators, to a great UX/UI design, but if you are still facing issues, then collect feedback and reviews from learners. It will help you resolve the root cause of the issue and get an insight into how students and educators actually interact. In short, it will help you in improving your e-learning space.
Tip 9: Promote Your E-learning Platform
In this modern era, online promotion is an essential aspect of any business. You can build your brand image through various promotional online marketing strategies such as social media channels and SEO and reach out to the masses. However, you must include both online and offline marketing approaches.
Want to enter into the e-learning market? Follow these nine tips to get your perfect e-learning website. Successfully manage and run an e-learning platform that requires lots of attention. Provide valuable content to learners and think from the perspective of millennials who will take up these courses. Regularly improvise your platform according to the interest and use of your target audience. Collect feedback and work on suggestions to keep your platform updated and relevant.
March 18, 2021