Targeting Mobile Users with a Responsive Website
GrayCell worked with an NGO (Third Pole Education Base) to launch their brand new Responsive WordPress website, a social impact community initiative in India, which combines development initiatives including sustainable infrastructure with a focus on providing clean energy, education, and leadership by leveraging adventure tourism.
With the increasing penetration of mobile devices, they wanted to focus on the mobile audience so a Responsive website was created.
We worked with them to create a successful mobile user experience that greatly improved the website’s conversion rate.
March 1, 2017